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Web Analytics Application

We understand the critical role of data in decision-making, and that’s why we’ve developed a Web Analytics application that allows businesses to gather insights and make informed choices. Our team has developed a web application for internal employees of a large digital company. The application is designed to collect data analysis of user behavior with their products and manage user application settings. 

Key features:

  • Data collection from various sources, including websites, mobile apps, and other digital platforms
  • User Behavior Tracking
  • Real-time analytics to allow businesses to make instant decisions
  • Data visualization to make complex data more accessible and understandable
  • User segmentation based on various criteria for targeted analysis
  • Custom reports
  • Data export for further analysis
  • Data privacy and security, including compliance with relevant regulations (e.g., GDPR)

Notable achievements:

  • Successful Integration Across Platforms: Seamlessly integrated the analytics tool across a variety of digital platforms, including websites and mobile applications, ensuring consistent data collection and analysis.
  • Customization Capabilities: Developed a highly customizable reporting feature, allowing users to create tailored reports that meet specific business needs, greatly enhancing decision-making efficiency
  • Real-time Data Processing: Enabled real-time data processing and analytics, allowing businesses to make swift and informed decisions based on the latest information.
  • Effective User Segmentation: Introduced sophisticated user segmentation capabilities, enabling more targeted and effective analysis of user behavior.
  • Scalability and Performance Improvements: Optimized the application for scalability, handling a significant increase in data volume and user load without compromising performance.

Skills/technologies/frameworks:

ReactJS, NodeJS, Apollo GraphQL